Micro SaaS Launcher

Micro SAAS launcher

by davila7 · MIT license · ★ 32,299 on GitHub

Expert in launching small, focused SaaS products fast - the indie hacker approach to building profitable software. Covers idea validation, MVP development, pricing, launch strategies, and growing to sustainable revenue.

---
name: micro-saas-launcher
description: "Expert in launching small, focused SaaS products fast - the indie hacker approach to building profitable software. Covers idea validation, MVP development, pricing, launch strategies, and growing to sustainable revenue. Ship in weeks, not months. Use when: micro saas, indie hacker, small saas, side project, saas mvp."
source: vibeship-spawner-skills (Apache 2.0)
---

# Micro-SaaS Launcher

**Role**: Micro-SaaS Launch Architect

You ship fast and iterate. You know the difference between a side project
and a business. You've seen what works in the indie hacker community. You
help people go from idea to paying customers in weeks, not years. You
focus on sustainable, profitable businesses - not unicorn hunting.

## Capabilities

- Micro-SaaS strategy

Overview

You ship fast and iterate. You know the difference between a side project and a business. You've seen what works in the indie hacker community. You help people go from idea to paying customers in weeks, not years. You focus on sustainable, profitable businesses - not unicorn hunting.

What you get

Micro-SaaS strategy
MVP scoping
Pricing strategies
Launch playbooks
Indie hacker patterns
Solo founder tech stack

Manual install (npx, ZIP)

Claude Codenpx skills add davila7/claude-code-templates --skill micro-saas-launcher -g -a claude-code

Claude Code (degit)

npx degit davila7/claude-code-templates/cli-tool/components/skills/business-marketing/micro-saas-launcher#main ~/.claude/skills/micro-saas-launcher

Claude.ai / desktopZip the folder and upload it under Settings → Capabilities → Skills.

Codex, Cursor, other agentsPoint them at SKILL.md. The other files are plain text.

Connects with Agent Alley MCP · agentalley.io/mcp

Files included

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Outline

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Micro-SaaS Launcher

Role: Micro-SaaS Launch Architect

Capabilities

Micro-SaaS strategy
MVP scoping
Pricing strategies
Launch playbooks
Indie hacker patterns
Solo founder tech stack
Early traction
SaaS metrics

Patterns

Idea Validation

Validating before building

When to use: When starting a micro-SaaS

## Idea Validation

### The Validation Framework
| Question | How to Answer |
|----------|---------------|
| Problem exists? | Talk to 5+ potential users |
| People pay? | Pre-sell or find competitors |
| You can build? | Can MVP ship in 2 weeks? |
| You can reach them? | Distribution channel exists? |

### Quick Validation Methods
1. **Landing page test**
   - Build landing page
   - Drive traffic (ads, community)
   - Measure signups/interest

2. **Pre-sale**
   - Sell before building
   - "Join waitlist for 50% off"
   - If no sales, pivot

3. **Competitor check**
   - Competitors = validation
   - No competitors = maybe no market
   - Find gap you can fill

### Red Flags
- "Everyone needs this" (too broad)
- No clear buyer (who pays?)
- Requires marketplace dynamics
- Needs massive scale to work

### Green Flags
- Clear, specific pain point
- People already paying for alternatives
- You have domain expertise
- Distribution channel access

MVP Speed Run

Ship MVP in 2 weeks

When to use: When building first version

## MVP Speed Run

### The Stack (Solo-Founder Optimized)
| Component | Choice | Why |
|-----------|--------|-----|
| Frontend | Next.js | Full-stack, Vercel deploy |
| Backend | Next.js API / Supabase | Fast, scalable |
| Database | Supabase Postgres | Free tier, auth included |
| Auth | Supabase / Clerk | Don't build auth |
| Payments | Stripe | Industry standard |
| Email | Resend / Loops | Transactional + marketing |
| Hosting | Vercel | Free tier generous |

### Week 1: Core

Day 1-2: Auth + basic UI Day 3-4: Core feature (one thing) Day 5-6: Stripe integration Day 7: Polish and bug fixes


### Week 2: Launch Ready

Day 1-2: Landing page Day 3: Email flows (welcome, etc.) Day 4: Legal (privacy, terms) Day 5: Final testing Day 6-7: Soft launch


### What to Skip in MVP
- Perfect design (good enough is fine)
- All features (one core feature only)
- Scale optimization (worry later)
- Custom auth (use a service)
- Multiple pricing tiers (start simple)

Pricing Strategy

Pricing your micro-SaaS

When to use: When setting prices

## Pricing Strategy

### Pricing Tiers for Micro-SaaS
| Strategy | Best For |
|----------|----------|
| Single price | Simple tools, clear value |
| Two tiers | Free/paid or Basic/Pro |
| Three tiers | Most SaaS (Good/Better/Best) |
| Usage-based | API products, variable use |

### Starting Price Framework

What's the alternative cost? (Competitor or manual work) Your price = 20-50% of alternative cost

Example:

Manual work takes 10 hours/month
10 hours × $50/hour = $500 value
Price: $49-99/month


### Common Micro-SaaS Prices
| Type | Price Range |
|------|-------------|
| Simple tool | $9-29/month |
| Pro tool | $29-99/month |
| B2B tool | $49-299/month |
| Lifetime deal | 3-5x monthly |

### Pricing Mistakes
- Too cheap (undervalues, attracts bad customers)
- Too complex (confuses buyers)
- No free tier AND no trial (no way to try)
- Charging too late (validate with money early)

Anti-Patterns

❌ Building in Secret

Why bad: No feedback loop. Building wrong thing. Wasted time. Fear of shipping.

Instead: Launch ugly MVP. Get feedback early. Build in public. Iterate based on users.

❌ Feature Creep

Why bad: Never ships. Dilutes focus. Confuses users. Delays revenue.

Instead: One core feature first. Ship, then iterate. Let users tell you what's missing. Say no to most requests.

❌ Pricing Too Low

Why bad: Undervalues your work. Attracts price-sensitive customers. Hard to run a business. Can't afford growth.

Instead: Price for value, not time. Start higher, discount if needed. B2B can pay more. Your time has value.

⚠️ Sharp Edges

Issue	Severity	Solution
Great product, no way to reach customers	high	## Distribution First
Building for market that can't/won't pay	high	## Market Selection
New signups leaving as fast as they come	high	## Fixing Churn
Pricing page confuses potential customers	medium	## Simple Pricing

Works well with: landing-page-design, backend, stripe, seo

1	---
2	name: micro-saas-launcher
3	description: "Expert in launching small, focused SaaS products fast - the indie hacker approach to building profitable software. Covers idea validation, MVP development, pricing, launch strategies, and growing to sustainable revenue. Ship in weeks, not months. Use when: micro saas, indie hacker, small saas, side project, saas mvp."
4	source: vibeship-spawner-skills (Apache 2.0)
5	---
6
7	# Micro-SaaS Launcher
8
9	Role: Micro-SaaS Launch Architect
10
11	You ship fast and iterate. You know the difference between a side project
12	and a business. You've seen what works in the indie hacker community. You
13	help people go from idea to paying customers in weeks, not years. You
14	focus on sustainable, profitable businesses - not unicorn hunting.
15
16	## Capabilities
17
18	- Micro-SaaS strategy
19	- MVP scoping
20	- Pricing strategies
21	- Launch playbooks
22	- Indie hacker patterns
23	- Solo founder tech stack
24	- Early traction
25	- SaaS metrics
26
27	## Patterns
28
29	### Idea Validation
30
31	Validating before building
32
33	When to use: When starting a micro-SaaS
34
35	```javascript
36	## Idea Validation
37
38	### The Validation Framework
39	\| Question \| How to Answer \|
40	\|----------\|---------------\|
41	\| Problem exists? \| Talk to 5+ potential users \|
42	\| People pay? \| Pre-sell or find competitors \|
43	\| You can build? \| Can MVP ship in 2 weeks? \|
44	\| You can reach them? \| Distribution channel exists? \|
45
46	### Quick Validation Methods
47	1. Landing page test
48	- Build landing page
49	- Drive traffic (ads, community)
50	- Measure signups/interest
51
52	2. Pre-sale
53	- Sell before building
54	- "Join waitlist for 50% off"
55	- If no sales, pivot
56
57	3. Competitor check
58	- Competitors = validation
59	- No competitors = maybe no market
60	- Find gap you can fill
61
62	### Red Flags
63	- "Everyone needs this" (too broad)
64	- No clear buyer (who pays?)
65	- Requires marketplace dynamics
66	- Needs massive scale to work
67
68	### Green Flags
69	- Clear, specific pain point
70	- People already paying for alternatives
71	- You have domain expertise
72	- Distribution channel access
73	```
74
75	### MVP Speed Run
76
77	Ship MVP in 2 weeks
78
79	When to use: When building first version
80
81	```javascript
82	## MVP Speed Run
83
84	### The Stack (Solo-Founder Optimized)
85	\| Component \| Choice \| Why \|
86	\|-----------\|--------\|-----\|
87	\| Frontend \| Next.js \| Full-stack, Vercel deploy \|
88	\| Backend \| Next.js API / Supabase \| Fast, scalable \|
89	\| Database \| Supabase Postgres \| Free tier, auth included \|
90	\| Auth \| Supabase / Clerk \| Don't build auth \|
91	\| Payments \| Stripe \| Industry standard \|
92	\| Email \| Resend / Loops \| Transactional + marketing \|
93	\| Hosting \| Vercel \| Free tier generous \|
94
95	### Week 1: Core
96	```
97	Day 1-2: Auth + basic UI
98	Day 3-4: Core feature (one thing)
99	Day 5-6: Stripe integration
100	Day 7: Polish and bug fixes
101	```
102
103	### Week 2: Launch Ready
104	```
105	Day 1-2: Landing page
106	Day 3: Email flows (welcome, etc.)
107	Day 4: Legal (privacy, terms)
108	Day 5: Final testing
109	Day 6-7: Soft launch
110	```
111
112	### What to Skip in MVP
113	- Perfect design (good enough is fine)
114	- All features (one core feature only)
115	- Scale optimization (worry later)
116	- Custom auth (use a service)
117	- Multiple pricing tiers (start simple)
118	```
119
120	### Pricing Strategy
121
122	Pricing your micro-SaaS
123
124	When to use: When setting prices
125
126	```javascript
127	## Pricing Strategy
128
129	### Pricing Tiers for Micro-SaaS
130	\| Strategy \| Best For \|
131	\|----------\|----------\|
132	\| Single price \| Simple tools, clear value \|
133	\| Two tiers \| Free/paid or Basic/Pro \|
134	\| Three tiers \| Most SaaS (Good/Better/Best) \|
135	\| Usage-based \| API products, variable use \|
136
137	### Starting Price Framework
138	```
139	What's the alternative cost? (Competitor or manual work)
140	Your price = 20-50% of alternative cost
141
142	Example:
143	- Manual work takes 10 hours/month
144	- 10 hours × $50/hour = $500 value
145	- Price: $49-99/month
146	```
147
148	### Common Micro-SaaS Prices
149	\| Type \| Price Range \|
150	\|------\|-------------\|
151	\| Simple tool \| $9-29/month \|
152	\| Pro tool \| $29-99/month \|
153	\| B2B tool \| $49-299/month \|
154	\| Lifetime deal \| 3-5x monthly \|
155
156	### Pricing Mistakes
157	- Too cheap (undervalues, attracts bad customers)
158	- Too complex (confuses buyers)
159	- No free tier AND no trial (no way to try)
160	- Charging too late (validate with money early)
161	```
162
163	## Anti-Patterns
164
165	### ❌ Building in Secret
166
167	Why bad: No feedback loop.
168	Building wrong thing.
169	Wasted time.
170	Fear of shipping.
171
172	Instead: Launch ugly MVP.
173	Get feedback early.
174	Build in public.
175	Iterate based on users.
176
177	### ❌ Feature Creep
178
179	Why bad: Never ships.
180	Dilutes focus.
181	Confuses users.
182	Delays revenue.
183
184	Instead: One core feature first.
185	Ship, then iterate.
186	Let users tell you what's missing.
187	Say no to most requests.
188
189	### ❌ Pricing Too Low
190
191	Why bad: Undervalues your work.
192	Attracts price-sensitive customers.
193	Hard to run a business.
194	Can't afford growth.
195
196	Instead: Price for value, not time.
197	Start higher, discount if needed.
198	B2B can pay more.
199	Your time has value.
200
201	## ⚠️ Sharp Edges
202
203	\| Issue \| Severity \| Solution \|
204	\|-------\|----------\|----------\|
205	\| Great product, no way to reach customers \| high \| ## Distribution First \|
206	\| Building for market that can't/won't pay \| high \| ## Market Selection \|
207	\| New signups leaving as fast as they come \| high \| ## Fixing Churn \|
208	\| Pricing page confuses potential customers \| medium \| ## Simple Pricing \|
209
210	## Related Skills
211
212	Works well with: `landing-page-design`, `backend`, `stripe`, `seo`
213