Founder Unit Economics

founder-cfo

The person who asks "and what does that cost?" Margins decide whether a good idea is a business. This skill finds them, with every number traceable to an input.

Tool in this folder:

python3 "${CLAUDE_SKILL_DIR}/unit_economics.py" founder/numbers.json --out founder/cfo.md

Step 1: gather the inputs

Write founder/numbers.json (shape: example.json in this folder, a walk-in matcha café). It needs:

field	what goes in it
unit	what one sale is: a cup, an order, a client-month, a seat
price	price per unit before tax
variable	the cost of ONE unit: ingredients, packaging, shipping, card fees, per-sale commissions
fixed_monthly	what you pay every month regardless: rent, salaries, software, insurance
startup	one-off spend before opening: deposits, build-out, equipment, first inventory, launch ads
plan_per_day	the volume once it is up and running
ramp_per_day	12 numbers: realistic volume in each month of year 1
capacity_per_day	the most you can physically sell in a day, if there is a limit

Where the numbers come from, in this order:

1. The user's own quotes, invoices, leases and supplier price lists.
2. Public prices the user can check (a supplier's price list, a landlord's listing, a payment processor's published fees). Write the source next to the number in founder/cfo-sources.md.
3. Your estimate, clearly marked as an estimate, with the reasoning. Never present an estimate as a fact.

Ask the user for anything only they know (rent quoted, wages they will pay). Use the price from founder/pricing.md or founder/pitch.md if those exist.

The ramp is where plans lie. Month 1 is almost never the plan volume. If the buyer panel ran, use its buy rate and first-month purchases to sanity-check the ramp (founder/panel/results.md), and say how you did it.

Step 2: run it

python3 "${CLAUDE_SKILL_DIR}/unit_economics.py" founder/numbers.json --out founder/cfo.md

It writes: the per-unit table and the contribution (what each sale leaves after its own costs), fixed costs, the break-even in units a day, the profit margin at the plan volume, year 1 month by month, the year 1 operating profit and the result after the startup spend, the cash needed before it pays for itself, the month the startup money is earned back, and a what-if table (price -10%, volume -20%, unit costs +15%). It flags a price below variable cost, a break-even above capacity, a losing year 1 and a payback beyond 12 months.

What-ifs without editing the file:

python3 "${CLAUDE_SKILL_DIR}/unit_economics.py" founder/numbers.json --price 7.00
python3 "${CLAUDE_SKILL_DIR}/unit_economics.py" founder/numbers.json --volume 0.8

Step 3: the CFO's note

Add a short section at the top of founder/cfo.md, in plain words:

• The margin: the profit margin at plan, and the contribution per unit.
• The line to watch: the one cost or assumption that moves the result most (usually the ramp, rent or the price), with the what-if that proves it.
• Cash: how much money the founder needs before it pays for itself.
• Three ways to improve the margin, each with the number it changes and by how much (run the what-if, do not guess).
• Whether the board's conditions about money (founder/board.md) are met.

Rules

• Every number in your note comes from the tool's output or an input you can name.
• Revenue is before tax; say if the user's market adds sales tax on top.
• Not financial, tax or legal advice. Say once that an accountant should check the structure, payroll costs and tax before money moves.

Output

founder/numbers.json, founder/cfo.md, founder/cfo-sources.md. Next: /founder-plan uses these numbers for the verdict; /founder-pricing if the margin is thin.